Your fashion digital marketing partner: advertising, e-shop, email

Your digital presence deserves more than an intern.

For independent fashion brands and boutiques: an expert eye on your email marketing, your e-shop and your advertising.

  • Klaviyo
  • Shopify
  • Meta Ads
Selected clients

Emailing, ads, SEO/GEO …

What should your digital strategy prioritize?

Discover the answer here

Ads, Google and AI search visibility, automated emails, newsletters: each channel plays its own role. Your priority depends on where your customers drop off.

Emailing and automations
Emailing and automations

Email is the most profitable channel in e-commerce: you own your list, and each send costs a few cents. With automated flows and newsletters, every message reaches the right person at the right moment.

Tools: Klaviyo (Product and Deliverability certified), Brevo, Mailchimp.

E-shop and SEO/GEO
E-shop and SEO/GEO

A well-run e-shop is your best salesperson: clean product pages, a compelling offer, a smooth checkout and regular merchandising. Search visibility, on Google and in AI assistants (ChatGPT, Claude), puts you in front of customers already looking for you.

Tools: Shopify, WooCommerce, PrestaShop.

Advertising
Advertising

Ads bring in qualified visitors, then retarget those who left without buying. Targeting, creative, copy and budget are managed weekly with one simple goal: a controlled cost per sale.

Tools: Meta Ads, Google Ads.

Client results

Selected work

maille d'alpaga vu de près
Alpaca knitwear brand

From €0 to €5,000 a month

Full digital management: advertising, email, e-shop and overall strategy.

Four years of continuous online growth
Fashion magazine

Four years of continuous online growth

E-shop and email management, with digital revenue rising steadily.

Automated emails that drive one sale in two
Luxury western belts

Automated emails that drive one sale in two

Welcome, abandoned cart, post-purchase: sales keep coming in, even without newsletters or ads.

15+ keywords ranking #1 on Google
Multi-brand agency

15+ keywords ranking #1 on Google

Content optimized for Google and AI assistants (ChatGPT, Claude), a newsletter for professional buyers, social medias.

3x more qualified traffic
Accessory brand

3x more qualified traffic

Targeted Meta campaigns driving to dedicated landing pages, boosting traffic and sales at under 5 cents per click.

Meet Soobi

Why work with Soobi Prod

An independent, like you
One point of contact, available and committed, who understands the realities of a small business: tight budgets, limited time, quick decisions.

Fashion retail specialist
Collections, seasons, sales, stockists, boutiques: I speak your language and know your calendar.

Hands-on technical expertise
Klaviyo certified (Product and Deliverability) and Google certified, I set up and run your tools myself: Klaviyo, Shopify, Meta Ads, SEO.

One point of contact for all your marketing

What do you need?

Audit & Setup

€800 to €1,500

One-off project

  • Review of your strengths and weaknesses: e-shop, email, advertising
  • Setup of essential automated emails
  • Meta prospecting and retargeting campaign
  • Ready-to-use content calendar
Digital Marketing Management

€1,200 to €2,500

Monthly retainer

  • Klaviyo automated emails and newsletters
  • Meta Ads management: creative, budget, optimization
  • Monthly reporting and recommendations
Full Digital Management

Fixed fee + commission, to be agreed

Ongoing

  • Everything in the monthly retainer
  • Overall strategy and roadmap
  • Shopify store management: product launches, updates
  • Visibility on Google and AI assistants, continuously optimized

Services can be combined. Available on quote: e-shop redesign, loyalty program, Google Ads, TikTok Ads.

FAQ

Frequently asked questions

Why hire a digital marketing consultant who specializes in fashion?
A specialist consultant knows the fashion calendar (collections, sales, holidays), the margins and what customers in the sector expect. They deliver results faster than a generalist, with no learning curve.

Which channel should an independent fashion brand or boutique prioritize?
Email is the most profitable channel in e-commerce: the brand owns its list, and each send costs a few cents. Advertising and SEO come next, to attract new visitors.

How much does digital marketing support cost?
An audit with setup costs €800 to €1,500 excl. VAT. Monthly support costs €1,200 to €2,500 excl. VAT per month. Full management combines a fixed fee and a percentage of sales.

Is Klaviyo right for a small fashion brand?
Yes. Klaviyo scales to small lists, integrates natively with Shopify and automates the emails that earn the most: welcome, abandoned cart, post-purchase follow-up.

Do you work with boutiques that don’t have an e-shop?
Yes. Even without an e-shop, a boutique can use digital to grow: geo-targeted ads, a loyalty program, email marketing and Google Business Profile optimization are all effective levers, open to any retailer.

Testimonials

What clients think

Thomas oversees our e-shop and manages its various aspects on a daily basis. Trust is essential, and he proves to be up to the task in handling the most complex issues, particularly the shipping problems with our logistics provider. It’s a sensitive task to entrust to an external party, but we made the right choice with him.

Jean – EN Founder – Lifestyle brand

Thomas has proven to be a real asset for our digital strategy. The implementation of traffic and re-targeting ad campaigns resulted in an increase in the website’s revenue. Finally, setting up flows on Klaviyo allowed us to double our online results in two years.

Marcello – EN CEO of an accessory brand

Regularly delegating tasks for our fashion clients to Thomas, we are always satisfied with the quality of the results and the timelines. SMA and Klaviyo are two sought-after areas of expertise that this provider masters. I highly recommend him.
woman sitting on brown wooden chair while using silver laptop computer in room

Carole – EN Project Manger – Web agency

My business being relatively new, the codes and processes are still to be defined, which Thomas understood well and has been a valuable asset in monetizing my image and streamlining my use of social media. And we speak the same language, that of beautiful clothes!

Timna – ENG Influencer – Luxury

Thomas shares his culture and passions with his clients, and blends into their world like a chameleon. The result is digital communication that suits you…The desired goal!

Philippe DC – ENG Men's tailor

Your bespoke marketing strategy

Let’s grow together